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Good Article about “The Seven Deadly Sins of Email Marketing Management”

Posted by Jack on Mar 28, 2007 in Email, General, Marketing and Advertising |

In a followup to my post this week regarding Email marketing, here is a good article to help solidify it.  It goes over testing your Email against spam filters, scrubbing your email list, etc.  Check it out here:  http://www.digital-web.com/articles/seven_sins_of_email_marketing/

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So You Are Thinking About Email Marketing.

Posted by Jack on Mar 26, 2007 in Email, Marketing and Advertising, eTailing |

So are you using Email marketing? If you are I am sure you have seen some changes in your metrics if you are tracking them… If you are not, and considering it, you might want to keep reading. There is an increasing issue with “Opt in” email. The issue is that [...]

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