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You should be marketing more in a down economy, not less…
Posted by Jack on January 9, 2009 in Blogging, General Small Business, Marketing and Advertising, Small Business
I read an article last evening that thought summed it up rather nicely. My friends who are marketers, talk about this. My friends who are execs, talk about this. My friends who are consultants, talk about this. It’s an article about how companies are tightening marketing budgets instead of expanding them in hard times. When [...]
Disecting tasks to understand and run a better small business
Posted by Jack on January 3, 2009 in Blogging, Build Policy and Procedure, General Small Business, Small Business
In the below video, Timothy Ferriss discusses how he overcomes his fears and how he dissects or deconstructs a set of tasks so that he can better understand and master them in very short periods of time. After reading his short blog article and reviewing the video, it drew a striking parallel to Michael Gerber’s [...]
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