Archive for the ‘Blogging’ Category
Going into Business for yourself? Create a Self-Marketing Plan.
Posted on June 16, 2009
The economy is tough right now. There are a lot of people out of work. If you have been searching for a new job, have been discouraged, and are looking to do some consulting or start a new business then you need to create a self marketing plan. This applies to existing businesses as well.
How do you promote yourself? How do you get the word out that you are in business. Here are a few tips to help you beyond the idea that you need business cards, stationary, a website, professionally branded email, etc. Read the rest of this entry »
What you need to do to market more effectively in a recession
Posted on March 27, 2009
If you are any size business, I am sure you have been hit is some way by our recession. Well, in this artcle by the Ecommerce Times, they have outlined a few ways that you can market more effectively and follow your marketing smarter. Check out the article titled: Recessionary Times Call for Recessionary Marketing.
YouTube.com for Small Business
Posted on March 23, 2009
I am an advocate of YouTube. Yes, there are some funny things to watch, there are movie trailers, and more, but what about your small business? Chris Crum is a writer for WebProNews. I enjoy reading his blog posts/articles. In one of his latest articles he discusses some of the business benefits of YouTube. Have a read here:
In later posts, I want to examine, in a little more detail the benefits of using YouTube for your small business, adding video to your Website to drive walk-in or telephone traffic, etc. But feel free to read the existing article. I found it intriguing.
Good sales people in poor economic times
Posted on February 6, 2009
So, this morning, as many mornings I received an email in my inbox from a recruiter soliciting me for a position that has nothing to do with the background I have. I looked at it for a moment, and then thought, “I’m going to reply just to see if he will engage me in the sales process.”
Our economic climate is tough, so I figured he might just give me a ring back on the phone (since it is in the signature in my email). 30 minutes, 60 minutes, 90 minutes, 120 minutes, and I received an email back from him. His response to my request for more information about different positions (via email) mind you, was to go to their Website, fill out our application and resume information, and then you can browse the jobs we have online. “ Whoa? Really? What happened to the days (not so long ago) when a recruiter would call you relentlessly until you had to hang up on them? Apparently they are gone. Read the rest of this entry »
How to win more customers in a down economy.
Posted on February 2, 2009
It is no secret that businesses are hurting and many retailers, service companies, consultants, and sales organizations are wondering where the next sales are coming from to keep their doors open, employees employed and their existing clients happy. The truth is that consumer confidence is off because money is tight for most people. Well, I ran across a good VLOG and article at BusinessWeek.com this morning, and wanted to share it with everyone.
Check it out here: http://tinyurl.com/btaet7.
